Have you ever heard of some famous brand name like Aiwa, Atari or Fila? I bet you don’t because these were the famous brands which get diminished as time passed. There were various reasons for getting diminished, but one of the main reasons are, as the time passes and technologies are getting advanced these brands are not able to stand up in today’s market competition.
This is not the same case anymore because these brands are making a surprising comeback. They have learned how to stand up in the fast growing world and they are well prepared to enter the today’s market.
These are all 11 famous brands that are making a surprising comeback:
Aiwa registered as Aiwa Corp., is a consumer electronics company owned by Chicago-based Joe Born since 2015. Aiwa was originally a Japanese company founded in 1951; it was famous for making speakers, boom box, and other quality audio products. Aiwa was the first company who created first Japanese cassette tape recorder in 1964. This company went into the red in the late 1990s and was fully bought by Sony in 2002. Now Aiwa is revived under license by American firm Hale Devices in 2015, now Aiwa is planning to launch a updated boom boxes to 4K TVs.
A&W restaurants, is a chain of fast-food restaurants which are distinguished by its drafts, root beer and root beer floats. A&W restaurants were started by the collaboration of two people Allen and Wright. This restaurant was most famous in United States for “frosty mugs”, where the mugs would be kept in the freezer and eventually get filled with A&W Root Beer before they are served to customers.
Now A&W restaurant started serving various fast-foods like hamburgers, French fries, and hot dogs. They are also getting a good amount of profit from it.
Nokia is one of the most famous Smartphone selling company. Nokia Corporation is Finnish multinational communications, information technology, and consumer Electronics Company, founded in 1865. Nokia is a major contributor to mobile phone industry, which produces various types of the phone including GSM, LTE, HSPA and much more. Nokia partnership with Microsoft when they started struggling. This not the same case anymore because Nokia has again entered the smartphone market by launching their various Android phones. Nokia got famous with indestructible 3310 model which was one of the top-selling mobile devices. Nokia also entered virtual reality and digital health. Now the company has returned to the market through a licensing arrangement with HMD Global.
Nokia is a national pride by Finns since it is a major contributor to GDP of the country. Nokia alone accounted for 4% of the country’s GDP, 21% of total exports and 70% of the Helsinki Stock Exchange market capital.
BlackBerry is one of the most famous brands which mainly famous for its smartphones, tablets, and services. Blackberry originally is designed and marketed by Canadian company BlackBerry Limited (formerly known as Research In Motion Limited).
Blackberry was having 85 million subscribers and was considered as one the most prominent smartphone vendors in the world. However, BlackBerry has since lost its dominant position in the market due to the success of the Android and iOS platforms
In 2015, BlackBerry re-focused its business strategy and began to release Android-based smartphones, beginning with the BlackBerry Priv slider and then the BlackBerry DTEK50. Now, Blackberry is again gaining its popularity and entering into the smartphone market with some it’s more exciting features.
Motorola, Inc. was an American multinational telecommunications company founded on September 25, 1928. Motorola was second largest mobile seller in 2004 and 2005 but that Motorola lost $4.3 billion from 2007 to 2009, the company was divided into two independent public companies, Motorola Mobility and Motorola Solutions on January 4, 2011. Motorola Mobility was acquired by Lenovo in 2014 for US$2.91 billion On October 30, 2014, Lenovo finalized its purchase of Motorola Mobility from Google.
Fila, Inc. is a South Korean sporting goods company which was founded in 1911 in Italy, but since a takeover in 2007 by Fila Korea, Fila is now owned and operated from South Korea, when Fila take over in 2007 by Fila Korea. Fila are now manufacturing sportswear for men, women, kids, and athletes.
The company’s primary product was originally underwear, before moving into sportswear in the 1970s
Atari is a corporate and brand name owned by several entities since its inception in 1972. The original Atari, Inc. founded in 1972 by Nolan Bushnell and Ted Dabney was a pioneer in arcade games, home video game consoles, and home computers.
Last month, Atari CEO Fred Chesnais confirmed a new console is in the pipeline and the firm posted a teaser video online.
Safeway, Inc. is an American supermarket chain founded in 1915. It is a subsidiary of Albertson’s, having been acquired by private equity investors led by Cerberus Capital Management in January 2015. Safeway was one of the UK’s best known and most popular supermarket brands until it was bought by rival retailer Morrisons in 2004.
Alpine is one of the most famous sports car manufacturers was established in 1955, This brand got famous with the manufacture of classic sports car Marque and Alpine cars. Alpine has won many rallies after a rally during the later half of the 20th century. The Alpine brand started diminishing after a year later and to maintain their dignity, Renault acquired the marque in 1973 and continued to make Alpine sports cars until 1995 when production ceased.
Nicholson Gin is started by Cousins named Nicholas Browne and Tim Walker, and this brand is famous for its beverage. It was established in 1736 and was very popular until the 20th century. This brand got started diminishing as time is moving on, but the owner of this brand has decided to again prelaunch it. This London dry gin brand was established in 1736 and was popular until the early 20th century.
Woolworths is a most famous supermarket in Australia, together accounting about 80% of the Australian market. Woolworths Supermarkets also knew as Woolies is chained owned by Woolworths Limited which mainly sales groceries (vegetables, fruit, meat, packaged foods, etc.), but they also sell magazines, DVDs, and stationery items. Woolworths currently operates 1000 stores across Australia: 968 Supermarkets and an additional 19 convenience stores carrying the same logo, this Australian supermarket, together accounting for about 80% of the Australian market.